GCash, the leading financial superapp in the Philippines, is celebrating its 22nd birthday with a nationwide ‘pasalamat’ blowout from October 20 to 31. This year’s festivities are designed to honor the millions of Filipinos who have supported the platform's growth.
A Celebration Rooted in Filipino Traditions
The GCash birthday celebration incorporates traditional Filipino customs such as pakain (food sharing), palibre (free treats), and pamigay (giveaways). These elements are integrated into everyday activities, transforming public spaces into lively birthday venues.
This year’s GCash birthday celebration is a heartfelt pasasalamat to the millions of Filipinos who have been part of the journey.
GCash spokesperson
- ₱10 chicken meals from various partner outlets.
- Free MRT rides for GCash users.
- Daily chances to win cash credits and motorcycles.
From October 20 to 23, GCash users can enjoy free rides on the MRT-3 by utilizing their GCash app for payment, with a minimum balance requirement of ₱14.
The pakain tradition is brought to life with special ₱10 chicken meals available at popular restaurants like KFC and Chooks to Go, highlighting the importance of food in Filipino celebrations.
Additionally, users can participate in the pamigay portion of the celebration by engaging with the GCash app, unlocking cash prizes and chances to win one of 100 Yamaha YTX 125 motorcycles.
This initiative not only celebrates GCash's milestone but also reflects the brand's dedication to enhancing the Filipino experience in digital finance.
To learn more about the ongoing celebrations and promotions, visit www.gcash.com.