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Rafael Alunan III Elected as 79th President of MAP for 2027

Former Cabinet member takes helm as the Management Association of the Philippines prepares for new leadership.

MD

Mateo Dela Cruz

November 12, 20263 min read5 views
Rafael Alunan III Elected as 79th President of MAP for 2027
Rafael M. Alunan III, newly elected president of MAP, addressing the board.
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Rafael M. Alunan III has been elected as the 79th president of the Management Association of the Philippines (MAP) for 2027. This decision was made during a joint meeting of the association's boards of governors on November 8, 2026.

A Veteran in Governance and Business

Alunan brings a wealth of experience to the role, having previously served as the Secretary of Tourism from 1991 to 1992 and as the Secretary of the Interior and Local Government from 1992 to 1996. His leadership during these critical periods in the Philippines' post-EDSA revolution era showcased his capacity to navigate complex challenges.

His proven ability to lead in both the public and private sectors will be invaluable as we face contemporary challenges.

Donald Patrick L. Lim, Outgoing President

Currently, Alunan serves as vice-chairman of Pepsi-Cola Products Philippines, Inc. He holds degrees in business administration and political science from De La Salle University and a master's degree in public administration from Harvard University.

  • Maria Theresa D. Marcial elected as vice-president for 2027
  • Cielito F. Habito named secretary
  • Jaime J. Bautista and John Clifford M. Eala appointed to treasury positions

In addition to Alunan, MAP's upcoming board features notable names like Maria Theresa D. Marcial as vice-president and Cielito F. Habito as secretary. The organization continues to build its leadership team with experienced professionals from various sectors.

As the Philippines navigates economic uncertainties, Alunan's leadership is expected to play a vital role in guiding MAP's initiatives. The association's mission to advocate for sound management practices becomes even more critical in a dynamic business environment.